Who we are looking for
The thing about emerging wine producers is they’re a source of innovation, inspiration and new ideas. They’re not shackled by conventions. They’re free. Wide-eyed; adventurous; eager to travel; to experiment; to remix, they question everything. They create energy. They excite. And this is how they lead.
Our definition of a young gun is not about a date of birth. It’s about this spirit and being young at heart. We’ve had a number of past finalists over 40 – because, really, it takes a lot to make impressive wine.
Whether they’re employed by an established company or running their own show; whether they’re refining traditional styles or getting radical, we want to provide a platform for these people and their ideas.
They come in all forms. Our definition of a winemaker isn’t limited to the person who presses the fruit and racks the wine. Steve Jobs didn’t assemble the circuitry in Apple products, but he’s the one, isn’t he.
These awards are about gathering the like-minded and uniquely individual talents together, rallying eclectic and far flung tastes, making noise, getting them noticed and having a ripping time along the way.